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Classic Korea

Terms & Conditions


Please read these Terms and Conditions carefully prior to participating in the Fjällräven Classic Livestream Contest (the “Contest”). By participating in the Contest, each participant fully and unconditionally agrees to and accepts these Terms and Conditions.

  1. Contest

This Contest is being held by Fjällräven International AB, Box 209, 89 125 Örnsköldsvik, Sweden (“Fjällräven”). The Contest, which is amongst others being staged via the online platforms Facebook and YouTube is in no way sponsored, supported or organized by Facebook and/or YouTube. All questions, comments and complaints regarding this Contest should be sent directly to Fjällräven and not to Facebook and/or YouTube; this also applies to any claims arising from the staging of the Contest. Participation will take place exclusively online via Facebook (on August 07, 2020 only) or YouTube and is free of charge.

The Contest will take place during August 07, 2020 16.00 (Swedish time) and August 10, 2020 16:00 CET (Swedish time) on Facebook and YouTube (”contest period”).

  1. General

By entering this contest, participants expressly accept these conditions of entry and the application of Swedish law. Any person who is over the age of 18 at the time of entry and who has Facebook or YouTube account is eligible to enter the contest.

Participation in the contest is not dependent on a purchase or on the use of services.

  1. Participation in the contest

The contest can be accessed via Facebook or YouTube. Users who do not yet have an Facebook account can download the free Facebook app for either Iphone or Android users. Fjällräven will broadcast the Fjällräven Classic Sweden trek live on YouTube and Facebook starting on August 07, 2020 at 16:00 CET. In the course of this live streaming, on each day, one question will be asked several times to all viewers or the viewers will be asked to share a personal story.

In order to participate in the contest, the participants must submit an answer to the question or share a personal story – whatever has been requested – under the Facebook or YouTube livestream during the contest period in accordance with Fjällräven’s requirements. Each participant may enter the contest with one answer or one story per each question or each story request only.

  1. Content Standards and House Rules

The following submission content standards and “house rules” shall apply in respect of the answers. Answers and stories must not:

  1. contain any statement/information/material which is defamatory of any other person;
  1. contain any statement/information/material which is obscene, offensive, hateful or inflammatory (or is of a sexually explicit nature);
  1. be likely to deceive any person;
  1. be likely to harass, upset, embarrass, alarm or annoy any other person;
  1. show or encourage discrimination based on race, sex, religion, nationality, disability, sexual orientation or age;
  1. show or encourage any illegal or immoral activity, violence, racial hatred, cruelty to animals or any other anti-social or unlawful behavior of any kind.

If any answers or stories breach the house rules or any applicable law, Fjällräven reserves the right to take down, remove or delete (where possible) any such answers or stories and in any event, such answers and stories (and the participant that posted it) shall be disqualified from the contest. Fjällräven reserves the right to pass on any answers or stories that give it concern to the relevant authorities.

  1. Prizes and Notification

Fjällräven will review all answers or stories that were submitted and will select the most creative and original answer and/or story per day. It´s one winner per each day. The winners will be announced within 10 days after the end of competition period. The prizes are

Question 1 (August 07, 2020): Keb backpack

Question 2 (August 08, 2020): Keb Jacket

Question 3 (August 09, 2020): Keb Trousers

Question 4 (August 10, 2020): 2 tickets to Classic Sweden 2021

(“the PRIZE”).

The PRIZE also includes shipping fees of the PRIZE to the winner. Any taxes and/or fees associated with the PRIZE will not be covered by Fjällräven and shall therefore be paid by the winners.

All winners will be contacted by Fjällräven via direct message on Facebook or YouTube. If a winner fails to claim his/her prize within one week of the direct message being sent, any entitlement to the prize shall be forfeited. Participants who have not won will not be notified.

Fjällräven is entitled to feature the winning account on any owned social or digital channel. Each participant expressly accepts this form of publication.

Fjällräven reserves the right to substitute the prizes (or any part of the prizes) for a prize or prizes of equivalent or greater monetary value if this is necessary for reasons beyond Fjällräven´s reasonable control. Under no circumstances will the prizes be paid out in cash. Prizes are non refundable and non-transferable.

Entitlement to the prize may not be reassigned to a third party.

  1. Exclusion from the contest

Employees of Fjällräven and of companies associated with Fjällräven as well as their family members and relatives are excluded from the contest.

People who (i) provide incorrect personal details, (ii) provide illegal content, or (iii) manipulate or otherwise misuse electronic devices created for the purpose of the contest are excluded.

  1. Early termination of the contest

Fjällräven is entitled to terminate the contest at any time during the contest period, without prior notice and without stating reasons. In particular, this applies in cases where this is necessary for organizational or technical reasons (e.g. computer system viruses, manipulation or errors in the hardware/software) or legal reasons.

  1. Data protection

This Data Protection Statement applies to the collection and processing of personal data in the context with the contest.

  1. The responsible officer pursuant to Article 4 (7) EU General Data Protection Regulation (GDPR) is Fjällräven International AB, Box 209, 891 25 Örnsköldsvik, Sweden, hereinafter called the “Company”. You can contact the Company´s data protection manager at privacy@fjallraven.se or at our postal address (Fjällräven International AB, Box 209, 891 25 Örnsköldsvik, Sweden) with the addition “Data Protection Manager”.
  1. Collection and processing of your personal data

When participating in the competition, we process the following data from you:

  • Participants:

Personal data will be collected if take part in the competition solely for the purpose of verifying your eligibility as well as for being able to contact by direct massage in case you win. Of participants, we collect the Facebook/YouTube Account Names only.

  • Winners:

We process the following data from winners:

o First name

o Name

o E-mail

o address

o Zip

o place

o submitted story

We process the personal data of the winners to contact you regarding a prize notification. Your name and address data are collected for the sole purpose of sending the prize. If you do not provide us with the aforementioned data, we would not be able to send any prizes to you.

  1. Legal Basis

The processing of your personal data solely serves the purpose of running the contest. The legal basis is Art. 6 (1) (b) GDPR.

  1. Recipient of the personal data

Your personal data will in principle not be disclosed to any third parties, unless the disclosure is required for running the contest or sending the prize.

All processors have been carefully selected, support the Company in a strictly directional manner and will only have access to your data required for the performance of the services to the extent and for the period required.

  1. Duration of storage of personal data:

As soon as the contest is over, we will delete the participants´ personal data. The data of the winners will be stored until the expiry of legal retention and limitation periods.

  1. Your rights:

You have the following rights towards us with regard to your personal data:

– Right to information,

– Right to correction or deletion,

– Right to restriction of processing,

– Right to refusal of processing,

– Right to data portability

You also have the right to lodge a complaint about our processing of your personal data with a data protection regulatory body.

  1. Withdrawal

If you have agreed to the processing of your data, you can revoke this at any time. After you have pronounced it to us, the revocation influences the permissibility of processing your personal data.

If we base the processing of your personal information on consideration of interests, you can revoke your consent to processing. This is the case, in particular, if processing is not necessary for fulfilment of a contract with you, which is always outlined by us in the subsequent description of the functions. When exercising the right of revocation, we ask you to cite the reasons why we should not process your personal information as we have previously done. In the case of a justified revocation, we will examine the situation and either stop or adjust the data processing or convey to you our protection-worthy and necessary reasons for continuing the processing.

Please contact privacy@fjallraven.se to exercise your right of withdrawal. In addition, our data protection principles at https://www.fjallraven.eu/legal-content/privacy-cookie-policy/ apply.

  1. Liability

Fjällräven is only liable for damages caused by Fjällräven or one of its auxiliaries through intent or gross negligence, or through a breach of essential contractual obligations. This limitation does not apply to damages arising from injury to life, limb and/or health. The aforementioned liability limitation applies in particular to damages caused by errors, delays or interruptions to the transmission of data, etc., in the event of technical equipment or service faults, incorrect content, loss or deletion of data, viruses or other such causes. The participant is obliged to compensate Fjällräven for any damages, claims, costs and legal fees caused by or based on the fact that the participant has uploaded a photo that does not comply with these conditions of entry, including uploading a photo that infringes the rights of third parties.

  1. Final provisions

If Fjällräven has grounds to suspect any entrant or third party of cheating, deception or fraudulent or unsportsmanlike conduct of any kind (including, without limitation, manipulating the contest, choice of prize winner(s) or any entry), Fjällräven reserves the right (in its sole discretion) to disqualify any entrant, entry or person it reasonably believes to be responsible for, or associated with, such activity.

Complaints relating to the staging of the contest must be sent to Fjällräven in writing within 14 days of the complaint arising.

The decision regarding the selection of prize winners and their results is final and no correspondence will be entered into.

The contest is exclusively governed by Swedish law, regardless of the location from which a participant enters the contest. This excludes mandatory consumer protection law at the participant’s place of residence.

Should individual provisions be or become ineffective or unenforceable, the validity of the remaining provisions shall remain unaffected.

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